Protect the years you get.

You can't hand your dog more time. You can change how well they spend the time they have.

Furava is a daily longevity supplement built around how a dog's body actually ages — seven systems, supported together rather than one at a time. Every ingredient disclosed. Every dose published. Scaled to your dog's weight.

For the dogs who are already family.

Most pet products arrive too late

The way dog health usually works is reactive. Something looks wrong, you search for a product aimed at that symptom, and you start giving it.

By then the body has often been compensating quietly for a long time. Stiffness after a nap isn't the beginning of the problem — it's the moment the problem became visible.

Furava is built for the years before that. Not because earlier is a marketing angle, but because that's when daily support has the most to work with.

Health is a system, not a checklist

How a dog moves, recovers, digests, and thinks aren't separate stories. When one area is under strain, the others quietly pick up the slack — until they can't.

A joint chew treats one system. A multivitamin touches many, too lightly to matter. Furava supports seven, at doses we publish so you can check them.

Seven systems. One daily scoop.

  • Joint & Mobility

    Green-lipped mussel, curcumin, glucosamine, chondroitin, and UC-II collagen — chosen for how the mechanisms work together, not just how long the list looks.

  • Heart

    Taurine and L-carnitine, the amino acids at the center of real canine cardiac research.

  • Gut

    A prebiotic and postbiotic pairing, built to survive shelf life where live cultures don't.

  • Brain

    MCT-based support for cognitive function as dogs age.

  • Skin & Coat

    Algae-derived omega-3s — more shelf-stable than fish oil, and a cleaner ingredient story.

  • Cellular Health

    Antioxidant support to offset the oxidative stress that accumulates over a life.

  • Dental

    A tartar-binding active that works chemically — so it can live in a powder, not just a chew.
See the product

Three free tools, no signup required

  • How is your dog actually aging?

    Ten questions about what you already notice — how they rise, how they recover, how they sleep. Returns a system-by-system read on what's worth watching. Two minutes.

    Take the assessment 

  • Dog age calculator

    The “multiply by seven” rule is a myth. See your dog's age three ways — including the 2020 epigenetic research — and why the answers differ.

    Calculate their age 

  • How to read a supplement label

    Ten things labels routinely hide, and what each one conceals. Works on any product on the shelf — including ours.

    Decode a label 

Most dog supplements won't tell you what's inside

They list a “proprietary blend” instead. The individual amounts stay hidden — which usually means they're smaller than you'd assume.

Furava discloses every ingredient, at every dose. If it's in the scoop, you'll know how much, and why it's there.

We don't guess on size either. A ten-pound dog and a hundred-pound dog shouldn't get the same amount of anything.

Furava dosing chart. Under 20 pounds, half a scoop daily. 20 to 50 pounds, one scoop daily. 50 to 90 pounds, one and a half scoops daily. 90 pounds and over, two scoops daily.

Built for every day, not just the bad days

A dog's health is shaped by what happens daily. Small, steady inputs outperform intensity over a lifetime.

That's why Furava is a daily granule — not a cycle, not a spike, not a short-term fix. It goes on top of the food and disappears into the routine.

We publish what we left out, too

Six ingredients didn't make the formula. Boswellia was redundant. Quercetin absorbs too poorly in dogs to matter at a realistic dose. Alpha-lipoic acid has a narrower safety margin than we were comfortable with in small dogs. Astragalus is having a moment in longevity marketing that the canine evidence doesn't support.

Most brands only publish what made it in. We think the cuts tell you more.

See what we cut, and why →

Where Furava sits

  • Joint chews

    One system, usually bought after a limp appears. Useful, but narrow — and reactive by design.

  • Multivitamins

    Broad coverage at doses low enough to be safe for every dog — which often means low enough not to matter.

  • Prescription diets

    Therapeutic and appropriate — once a diagnosis exists. Not built for the healthy years beforehand.

  • Furava

    Seven systems, daily, at disclosed doses, scaled by weight — built for healthy adult dogs before decline shows up.

Common questions

When will Furava be available?
We're in the final stages of formulation and testing. Early access members hear first.

How long before I notice anything?
Longevity support is measured in months, not days. Anything promising visible change in a week is selling something else.

Read all questions →

The objective isn't to stop aging. It's to manage it more intelligently.